SWS

Performance Consultancy

SWS is a Performance Fitness Consultancy aimed at both individuals and organisations requiring that extreme physical all round performance that's guaranteed to ensure your personal goals or organisational requirements are achieved and exceeded.

From individuals looking to improve their training programmes or post injury physical rehabilitation and sports therapy, TV & Film actors and stunts requiring an extreme physical and in role experience, to sports teams or small organisations, let us take you, your team and your organisation to the level of performance you dream of, lets do it, lets do it together, SWS Performance Consultancy. 
GB Bobsleigh Team 2021

GB Bobsleigh Team 2021

SWS Performance Consultancy currently provides the Great Britain bobsleigh team with their Fitness Development Coach, bringing a team of eight bobsleigh Olympic athletes up to speed in their physical development with their sights firmly set on the Winter Olympics in Beijing, China in 2022. “We’re looking to go to this Games not as participants but as real medal contenders and we’re all extremely focused and willing to do whatever we need to do to get there.”

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Democratic Republic of the Congo Anti-poaching

Democratic Republic of the Congo Anti-poaching

SWS Performance Consultancy provided the fitness development coach for a new Anti-poaching unit in the Democratic Republic of the Congo working with the Endangered Species Protection Agency (ESPA).  In this role, the SWS consultant was part of Operation Bravo and deployed to the Garamba National Park in the DRC. In this role, the SWS consultant took up residence with local wildlife park rangers to build a gym in the a remote area of the jungle. SWS worked daily with the park rangers in order to train them to an intense level of physical strength and performance, giving them the fitness and resilience to carry out their duties as part of their vital anti-poaching mission.

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The Capture (BBC Drama)

The Capture (BBC Drama)

SWS Performance Consultancy provided the head of physical training for the BBC drama The Capture, getting these guys into the mindset and physical shape of an elite soldier. SWS currently provides the Head of Physical Training for Bare Arms, which provides military support, consultancy and training to the global film and television industry. SWS worked with actor Callum Turner in his role as Sean Emery on the BBC hit show. Callum was not only trained to an extreme level of fitness but was also mentored to think, breathe and move like an elite soldier.  Callum Turner has since been nominated for a BAFTA award for his role as Sean Emery.

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Guy Martin 75th Anniversary of D-Day (Channel 4)

Guy Martin 75th Anniversary of D-Day (Channel 4)

SWS Consultancy provided a fitness consultant to put Guy Martin through his paces as part of a Channel 4 special documentary marking the 75th Anniversary of D-Day.

Seth Jones
Lawyer, City of London

After a severe cycling accident, I had to regrow bone in my leg. SWS got me doing things I was told I would never be able to do again. SWS are compassionate and hilarious.

Ashely
Fat Bloke

I have lost over 2 and a half stone in 12 weeks, the SWS support I received was second to none along with professionally constructed spreadsheets to input my data and share with SWS. I am now the fittest I have ever been, thank you SWS.

Callum Turner
Actor

There was no one better than SWS to prepare me for my role in the BBC drama 'The Capture'. Learning their mindset and skills, I was able to embody an elite soldier.

Paul Hogre
French Army

Thanks to SWS I've gained muscle, fitness techniques and most of all motivation. Thanks to what SWS did for me I've achieved my goal of joining the French Army.

"At the going down of the sun and in the morning, we will remember them"

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On behalf of the captain we would like to welcome you aboard this SWS flight.

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You don't get results by focusing on results. You get results by focusing on actions that get results.

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Your body uses its stored energy sources during a workout. After you exercise, you need to restore those nutrients as soon as possible.

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SWS is excited for the week ahead, not long now until the real training begins with John Herbert and the rest of #teamlamin.

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Always good to take time out and just walk. Clear your head, mix up your exercises and sometimes you get rewarded with a view like this.

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